WhatsApp will switch from a notification-based pricing model to a conversation-based model for organizations using its business solution. However, starting February 1, 2022, this will change. Until now, WhatsApp’s pricing model has been based on charging businesses for the templated notifications they send, while customer-initiated conversations are free of charge for the first 24 hours. Read on to learn the details of the new WhatsApp Business pricing model and how it will impact your business. However, the world-renowned chat app recently announced that it will be making changes to its pricing model next year. The WhatsApp Business solution enables organizations to send useful, templated notifications to customers and to respond and support those who reach out to them on the channel. 28 September 2022 | Empathising with your Contact Centre Customers in Difficult TimesĪs the world’s #1 messaging app, WhatsApp has become an important part of business-to-customer (B2C) communication.28 September 2022 | Make Outbound Dialling More Effective with Voicemails.28 September 2022 | Poor Customer Service Impacting Utility Sector’s Reputation.28 September 2022 | Lemon Contact Centre Partnership will Keep Off Site Staff Safe.28 September 2022 | 42% of Customer Queries to UK Retailers Go Unanswered.29 September 2022 | Take Part in the UK Contact Centre Decision-Makers’ Guide 2023.29 September 2022 | PCI Pal Partners with Virgin Atlantic to Secure Omnichannel Payments.29 September 2022 | Calabrio Analytics Powers Up Savings & Revenue Growth.30 September 2022 | Content Guru Accepted In UK G-Cloud 13 Framework.3 October 2022 | Ocado Sunderland Contact Centre Delivers The Goods.3 October 2022 | Phone Calls Remain the Strongest Contact Centre Tool.3 October 2022 | 75 Contact Centre Jobs Created Leisure Operator GLL.4 October 2022 | National Customer Service Week: London UK’s biggest Complainers.4 October 2022 | Top 5 Insights for Leading a Multilingual Contact Centre.4 October 2022 | Noetica to Preview Next Generation Contact Centre Technology.

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Cost of whatsapp business account